Ep 32: Jennifer Ross and Cristina Ros Blankfein – Founders of SWOON – How they started the company – Why and How Swoon Differs from other sweeteners in the market – Relationship with NYC

Today’s episode features Jennifer Ross and Cristina Ros Blankfein, the founders of SWOON, the NEW first-of-its-kind liquid sugar substitute that gets its natural silky sweetness from monk fruit! Hear why they started the company and what motivated them to embark on a mission to take down sugar. They also explain how SWOON differs from other sweeteners in the market and they even made me try SWOON for the first time on air so get ready for a little ASMR segment! Both founders have a unique and different relationship with the city and share their personal confessions, so you don’t want to miss out on what those are. 

Swoon is available for shipping nationwide on tasteswoon.com (3 bottles/$24 MSRP) and Amazon (1 bottle/$11.99), so you can use it at home or you can find it in notable spots in NYC (Eleven Madison Park, Café Clover, Matchaful, Thomas Keller’s TAK Room, The Alchemist’s Kitchen, Clean Market), LA (Erewhon, Alfred Tea Room), and BOTH coasts (Bluestone Lane and Catch) to name a few. Make sure you also follow @SWOON on Instagram and feel free to email any questions, concerns or feedback to thecityconfessions@gmail.com.

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